Moral Metric featured on Times Square billboard by Dell-July 9-10,07
Posted July 9th, 2007
A few weeks ago Dell sent an invitation asking Moral Metric to participate in a contest. They were asking small businesses: “What do you believe in?”
We promptly turned the application over to our summer interns in the ad department. Sarah and Lauren went to work and came up with what turned out to be a winning strategy.
In response to Dell’s question “What do you believe in?” they wrote: “We believe: In Family Media Reviews Made Easy.” Sarah took several high rez pictures of Lauren viewing www.MoralMetric.com using a Dell computer, and a dynamic presentation was the engaging result. This successful achievement is being featured today and tomorrow July 9, 10th live on the Dell Times Square billboard as part of the “We Believe in Small Business” campaign.You can see this campaign live. Thank you interns Sarah and Lauren for creating this. Thank You Dell.Thank you for visiting www.moralmetric.com to see what we believe in.
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